April’s Link & Learn Lesson, “Selling Against Marriage Mail” , arms you with information you need to protect your revenue from the marriage mail reps. In this month’s lesson, Jim lays the foundation of what marriage mail is and how it works. Armed with that foundation, the lesson delivers strategies you can incorporate to protect your revenue base from the lure of marriage mail. April’s lesson wraps with an overview of the Positive Benefits of Community Shoppers vs Marriage Mail. All great Pillars underlying the overall strength of community shoppers.
Review, apply and tuck this lesson away so you will be prepared to refocus your clients when the lure of marriage mail glazes their eyes.